Google has acquired Wildfire, a marketing start-up that uses social media to connect brands with consumers.
In the footsteps of Facebook using auto-bots to increase click through rates and increase revenue, Google is strengthening it’s position in the social media realm. The acquisition of Wildfire will positively impact Google’s role in social media. Read the article in the LATimes……
via Google acquires social brand marketing start-up Wildfire – latimes.com.